3 ways to support the channel during COVID-19
We asked our channel partners how the COVID-19 pandemic has affected their current and future business. We wanted to und …
April 8, 2020
Through-channel marketing: why it needs …
Through-channel marketing automation has the potential to transform the world of channel marketing, if brands can educat …
September 12, 2019
How email bounces (in small doses) are a …
Fewer things are more annoying than receiving a bounce back email when trying to send a message to your subscribers. Bef …
August 29, 2019
Why brands must pursue a service-led app …
Through-channel marketing programs are falling short. It’s time to delve deeper into why that’s the case and figure out …
August 15, 2019
Four reasons to accept — and even embr …
With email marketing, there’s always a fear of decreasing in list size. Here are four reasons to accept and even embrace …
July 25, 2019
Celebrating a milestone – $1 billion in …
In the past 6 years, our through-channel marketing program has helped small & medium sized partners sell more than $1Bil …
July 17, 2019
Channel partners need incentives
Everyone likes being rewarded for the work that they’re doing. Here are three key lessons why you should offer incentive …
July 2, 2019
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