Businesses have more positive outlook on their ‘new normal’

In June 2020, we conducted a survey of more than 2400 SMBs to understand how the economic climate is expected to affect …

August 14, 2020

How to make your marketing database work …

Email marketing databases inevitably decline, but a good strategy can help stem the slide and even grow your subscriber …

July 1, 2020

Why it pays to maintain a compliant mail …

The GDPR’s continued rollout is a golden opportunity to remove dead leads from your mailing lists and replace them wit …

May 20, 2020

CCPA Readiness for SMBs

How does the CCPA affect you, your company, and your subscribers? We’ll give you some high-level details to get you st …

March 5, 2020

How email bounces (in small doses) are a …

Fewer things are more annoying than receiving a bounce back email when trying to send a message to your subscribers. Bef …

August 29, 2019

Four reasons to accept — and even embr …

With email marketing, there’s always a fear of decreasing in list size. Here are four reasons to accept and even embrace …

July 25, 2019

Do’s & Don’ts of a Power Hour

Best practices for engaging with your customers after sending out a marketing email. Learn the do’s and don’ts of the po …

June 11, 2019