Resources
Case Studies, Research Reports, eBooks, and more
Forrester Study: Supercharge your through-channel marketing with a service-led approach
Recently, Forrester Consulting conducted a survey of 100 partners & brands to evaluate usage, successes, and shortcomings of TCMA platforms in today’s Financial, Insurance, and Tech industries.
Blog
Read through some insights and best practices regarding channel marketing, list growth, emailing tactics, and more.
Case Study: Expansion into the enterprise market
While continuing to grow the vendor’s core client business in the mid-market space, exploring consideration of server, storage and networking solutions.
Case Study: Global IT brand succeeds with Tier 2 channel partners
Texas-based IT vendor generates high engagement and measurable sales from Tier 2 partners and their customers.
Case Study: Expanding business into new industries
Extend client business in the SMB and Government/Education spaces.
Case Study: Vendor Pilot Program focuses on mid-market space
Looking to achieve an 8:1 ROI goal, specifically for Server/Storage/Networking equipment sales.